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Public Relations

CEO & Executive Positioning

Leaders with a clear profile.

Discuss Positioning

CEO & Executive Positioning

Leaders with a clear profile

CEOs and executives shape how a company is perceived.

We develop individual positioning strategies, define relevant topics and support leaders in communicating with the media, stakeholders and the public.

The goal is not visibility at any cost, but a credible profile, relevant topics and a lasting presence.

Stakeholder Management & Network Building

Building relationships before you need them

Good relationships take time.

We identify relevant stakeholders, analyse interests and decision-making structures, and develop strategies for an ongoing and credible dialogue.

We help our clients build and develop their network strategically – in business, media, institutions, associations and relevant parts of society.

At the centre are resilient relationships based on trust, personal exchange and mutual understanding.

Your Benefits

  • Build a sustainable reputation
  • A clear, credible profile
  • Relevant topics instead of visibility at any cost
  • A lasting presence

What we do in practice

Profile & Positioning

An individual positioning strategy that fits both the person and the company.

01

Topic Development

Defining relevant topics you can credibly stand for.

02

Appearances & Interviews

Preparation and support in communicating with the media, stakeholders and the public.

03

Relationships & Network

Building contacts in business, media, institutions and associations deliberately.

04

Our Process

01

Profile Analysis

Capture your strengths and differentiators

02

Positioning Strategy

Definition of your topics and your profile

03

Topics & Formats

Choosing the media and formats that fit your profile

04

Ongoing Support

Continuous advice and development of your profile

FAQ

Frequently Asked
Questions

Transparency matters to us. Here you will find answers to the most common questions.

Personal branding focuses on the perception of a person as a brand – expertise, values, style. Thought leadership goes further: it means shaping industry discourse with your own ideas and perspectives. Both complement each other and build on one another.
Visibility can be built within a few months. True thought leadership – being perceived as a reference in your field – typically requires 1-2 years of consistent work. We develop a realistic roadmap with measurable interim goals.
LinkedIn is the central platform for B2B positioning. In addition, there are trade media, industry conferences, podcasts, and own content platforms. We analyze where your target group is and develop a multi-channel approach with clear priorities.
Yes, from identifying relevant stages to application to preparation for the appearance. We have good contacts with conference organizers and know what to look for in applications. We also offer speaker coaching for convincing presentations.
Yes, we develop and write specialist articles, LinkedIn posts, blog posts, and other content in close coordination with you. The process ensures that your expertise and voice are authentically conveyed – even if we do the writing.

Next Step

A profile that lasts

Talk to us about your positioning.

Discuss Positioning

Personal attention from the founders