About p² advisory
Two Perspectives. One Shared Standard.
In 2026, Viktor Niedermayr and Melanie Widhalm joined forces and founded p² advisory. Together they combine their experience from politics, business, law and communications into an advisory approach that connects different perspectives.
The Foundation
p² advisory was founded in 2026 from the conviction that today's complex challenges require an integrated advisory approach.
The boundaries between politics and communication are increasingly blurring. Companies need partners who master both disciplines and can seamlessly bring them together.
With Viktor Niedermayr and Melanie Widhalm, p² advisory brings together different professional perspectives and many years of experience from politics, business, law and communications.
The Founders
Public Affairs & Political Communication
Viktor Emanuel Niedermayr, MA
Founder
Viktor Niedermayr is a public affairs and communications expert with many years of experience at the intersection of politics, business and media. Before moving into advisory work he spent several years in the immediate environment of the Austrian federal government, advising two federal chancellors during that time.
His focus lies on public affairs, government relations and political communications. He accompanies national and international companies on political and regulatory questions and develops strategies for dialogue with decision-makers and relevant stakeholders.
Public Relations & Communications
Mag. Melanie Widhalm
Senior Partner
Melanie is one of Austria's most experienced PR experts. As founder and CEO of Rocketcom, she advised companies, personalities, and organizations on all aspects of strategic communication for over three years.
Her expertise spans Corporate Communications, Brand & Product PR, Event PR, Start-up Communications, Risk & Crisis Management, Litigation PR, Change Communications, as well as Reputation Management and CEO Positioning.
Our Edge
Senior expertise on every mandate
Partner-led work from day one. No account managers, no junior hand-offs – ever.
Sector depth that matters
Years of experience in regulated, complex, and high-stakes industries where getting the message wrong is not an option.
A network that opens doors
Direct relationships across media, politics, business, and regulatory bodies – in Austria, across the EU, and beyond.
Results-Oriented
We don't advise for the sake of advising. Our measure is the concrete value we create for our clients.
Location
Headquarters
Vienna
Fichtegasse 9/5 1010 Vienna Austria
Next Step
Let us start
a conversation.
Let us discuss in a personal conversation how our expertise can advance your business.
Get in TouchTwo Partners. One Vision.